Your Business Start-Up Begins With the Nuts and Bolts

Woman writing in daily planner with laptop and cell phone
Image by Pexels

Setting up a business is not easy. It requires a lot of hard work and dedication. You have to be able to put in long hours, and you won’t always enjoy the process, but you know it will be worth it in the end.

The Legal Stuff

There are quite a few legal terms to know before setting up a business, but these four will help:

1) Sole proprietorship – this is the simplest form of business structure for a small company. You can own the company and only have one partner in the company.

2) Partnership – this type of structure is when two or more people own the company together and share profits, losses, and responsibilities.

3) Corporation – this type of entity has its own set of rules and regulations that exist separate from those governing individuals or partnerships.

4) LLC – This business structure helps protect your personal assets and gives you the ability to open a business bank account, enter into contracts, hire employees, and get business licenses and permits. How to start an LLC in Texas can be overwhelming, but it’s one you can do yourself with the assistance of an online formation service and without the need for an attorney.


It’s not easy to get funding for your new business – especially when you’re just starting out.

There are many different sources of funding available for startups like yours, such as investors, grants, loans, crowdfunding campaigns, angel investors, friends, family members, etc. If you don’t know where else to start or how much money is needed for a certain project, then try applying for grants from organizations like the Small Business Administration (SBA).

It’s important to first do your research, then get a business plan ready. Create a pitch deck where you can succinctly explain to a possible investor why your business is a great idea, how you plan to make it successful, and the time frame for paying back the loan. Attend networking events and conferences in your industry. Use social media platforms to promote and share your story.


A marketing plan is a roadmap that helps you figure out what you want to achieve with your business and how you will get there. It also helps you understand what resources you need to accomplish your goals and how much time it will take.

The first step in developing a marketing plan for your new company is to define your target audience. Who do you want to reach? What type of customer are they? What is the best way to reach them? You can start by identifying who your customer base will be and what their needs are.

One effective way to do that is to create a customer journey map. A customer journey map is a visual representation of the steps that your customers need to take in order to purchase from your company’s website or shop at your store. It can also be used as an overview of the customer experience, as well as an opportunity for you to think about what kind of experiences you want your customers to have with your business throughout the process of purchasing something from you.

Smart Accounting

Accounting is a critical part of running any type of business. Without accurate accounting, it’s difficult to run a successful business because you won’t know how much money you have, where it’s going, and what you need to do in order to stay afloat. Accounting can be complicated and tedious work that leaves many small business owners feeling overwhelmed.

But there are plenty of helpful tools you can use, and many are free. You can find invoicing software that is customizable, profit and loss online tools, and mobile payroll apps that can keep your tax obligations in line.

SEO or Search Engine Optimization

Search Engine Optimization is essential for any company to succeed online. SEO professionals have the power to influence how companies are able to rank on search engines.

One such group of professionals that can help your no-profit gain visibility is Fresh Green Freedom SEO. They can design a custom solution for your non-profit that matches your budget and growth goals. Reach out today to take your nonprofit endeavors to new heights!

The nuts and bolts of setting up a business can be overwhelming for new entrepreneurs who don’t know where to start. But with careful consideration of the basics like business structure, marketing, and funding as your foundation, the rest will be a lot more fun and a lot more likely to be the success you’ve dreamed of.